Talking about Health: Why Communication Matters

Whether in the news, from our doctors, in our families, or through entertainment or commercial outlets, communicating about health can be harnessed in ways to benefit our choices, our decisions, and our physical and mental well-being. Written by an award-winning researcher and professor whose work straddles the fields of communication and healthcare, Talking about Health explores the importance of health communication in the twenty-first century, and how it affects us all.

Immensely readable and accessible, the book is organized around six questions relating to why and how we communicate about health:

• How “normal” am I?
• What are my “risk” factors?
• Why don’t we get “care”?
• Is the “public good” good for me?
• Who profits from my health?
• What’s politics got to do with it?

For more “talk about health,” and to chat with the author and others about the book, please visit whyhealthcommunication.com.