Adobe Analytics For Dummies

Implementing and utilizing Adobe Analytics can be intimidating to any digital marketer that doesn’t have their hands in data day in and day out.  You can empower yourself by breaking down the complicated nature of an Adobe Analytics implementation into relatable processes that take the fear out of utilizing this powerful tool. You’ll gain a basic knowledge of key aspects and a solid foundation that will enable you to get the best possible use out of this tool.

Inside:

Discover report suites
Investigate types of variables
Learn to apply segments
Build dashboards
Integrate with other tools
Implement Adobe Analytics on
websites, web apps, and mobile apps