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Cover image for product 1119111595
Panzarino
ISBN: 978-1-119-11159-7
Paperback
432 pages
February 2016
This is an out of stock title.
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  • Author Information

Learn to:

  • Prepare to get the right investment for your business
  • Assess the pros and cons of different forms of funding
  • Determine when to use various funding and how to access it
  • Evaluate the implications of your funding options

Get the business funding you need to secure your success

This hands-on guide takes the fear out of funding and walks you step-by-step through the process of ensuring your business is financially viable. From crowdfunding to investment angels to family and friends, this book covers every form of funding available – and helps you hone in on and secure the funding that's right for your unique needs.

  • Put the 'fun' in funding – get friendly, accessible guidance on planning for funding at any stage of growth and laying the groundwork for business-funding success
  • Give them something to talk about – create a compelling funding proposition that gets results, from preparing a winning business plan to delivering a pitch-perfect pitch—and all the bits in between
  • Know your options – get your hands on free money, secure early-stage funding, acquire accelerator finance, weigh debt and other bank funding and consider alternative finance
  • Don't go it alone – position yourself for growth with the help of a mentor, explore all the business-funding strategies out there and find out how to measure performance

Open the book and find:

  • How to lay a solid foundation to fund your business
  • Step-by-step instructions on becoming investment ready
  • Nifty aids to improve your pitch
  • What you need to know about equity funding
  • Growth strategies you don't want to be without
  • Common business-funding pitfalls to avoid
  • Ten things funders don't tell you
  • The terms you must know before raising start-up capital
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